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Dongpeng Explored the New Model of Beautiful Countryside with Green Alliance


The Public Benefit Plan of China's Beautiful Countryside Launched
Dongpeng Explored the New Model of Beautiful Countryside with Green Alliance

2015/07/17

"China's beautiful countryside (Luo Yuan) pilot construction" officially launched

On November 12, China's beautiful countryside (Luo Yuan) pilot construction" officially launched

He Xinming, the president of the Green Walker Alliance said the "Charity Driving Model", which rose by Walker Alliance, was a major exploration and innovation for the current beautiful countryside construction’s mode and thinking. According to He Xinming’s introduction, in order to promote the beautiful countryside construction, Green Walker Alliance is jointly launching the "Green

Alliance Charity Foundation" with a number of enterprises which have a sense of socially responsible.


The first highlight: create originally the "value ecosystem chain", wake up the "beautiful countryside"

Around the country at present, the "beautiful countryside" constructions are two modes: one is the "government-led" model; the second is "countryside self-built" model. But these two kinds of modes on the one hand is limited by the scale of the fiscal funds, on the one hand, they are only applicable to those countries which have rich tourism and cultural resources, the benefited village is very limited.

He Xinming, the president of Green Walker Alliance, pointed out: therefore, Green Alliance put forward the concept of " value ecosystem chain ", and built the constructional mode of "government launch, public welfare promote, countryside be active, social linkage" so that it can fully mobilize the force of government, enterprise, countryside and other social force.


The second highlight: Luo Yuan’s deformation: new hot spot in rural ecological tourism
Luo Yuan, an ancient village, is a village in the edge of Foshan city. It has a deep cultural and historical value. 90% of the villagers have migrated to the new countryside with the social economic development and the vacancy is serious, many old houses are in danger of collapse due to disrepair, many heritages with historical and cultural value are faced with damage, and the phenomenon of garbage discarded exists, all of these are serious influence village’s appearance.

We should make full use of the idea of Green Alliance’s beautiful rural construction, adjust measures to local conditions, excavate a large number of different types of beautiful countryside models, such as the types of pastoral scenery, culture features, tourism, industrial developmental according to the constructional pilot of Luo Yuan village.


The third highlight: set up the "Green Alliance Charity Foundation"

In order to promote the beautiful countryside construction, the Green Alliance is jointly launching the "Green Alliance Charity Foundation" with a number of enterprises which have a sense of socially responsible. At the same time, it also employed professor Wang Shaozeng, the standing derictor of Chinese Society of Landscape Architecture, a famous expert in garden and other experts as counselors of the Green Alliance’s Beautiful Countryside Construction. At present, the foundation has been obtained strongly support from the enterprises which including Dongpeng.


The fourth highlight: it will promote “Beautiful Countryside Plan” nationwide

The ancient village, Luoyuan is the first pilot village of "beautiful country" in China. In addition, Green Alliance chose five villages to carry out the pilot work in Meizhou, Huizhou, Jiangmen and made the advance in different degrees. The next step for Green Alliance is it plans to promote the pilot villages of beautiful country to the whole country and it has conducted the preliminary work.

The Award Ceremony of "Green Alliance·the strategic partner of China's beautiful countryside plan"

He Xinming is interviewed by Foshan TV

Dong peng’s values is to create value for the society, Green Alliance Charity Foundation and the Beautiful Countryside Plan are the manifestation of returning society and assuming social responsibility, this are the common point of them. As a enterprise which has a sense of social responsibility, it should take the lead in their own to affect and pay attention to the rural construction, and construct our country more green and more beautiful, said by He Xinming, the president of Green Alliance and the chairman of Guangdong Dongpeng Holdings Company Limited.

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