Turned the Crisis into Chances, Dongpeng Acheived Huge Acheivement on Its Marketing
"Affected greatly by the crisis, the only way for Dongpeng gone ahead in the crisis by turning the crisis into our chances and", the Chairman of the Board of Director said confirmedly on the 2009 annual marketing meeting which was held at the begining of 2009. At that time, the situation of ceramic tile industry was hurted by the crisis just like Chinese economy.
At present, 2009 has already passed. During this breaking through battle, Dongpeng turned the crisis into chances sucessfully. Facing the crisis, we forwarded with our coverage and our innovation and has gained a profounding acheivement. For the brand, marketing, profit, products and channels, we all got the target exceeding their estimation.
In the past year, Dongpeng was awarded as "the Annual Most Favorate Brand", " 10 Newsmakers of Chinese Ceramics", "Newsmaker of The Year", "10 Leading Brands for Chinese Building, Sanitary and Ceramic", "2009 Guangdong Innovation Model Enterprise" and so on. All of these honors showed that we have made a miracle during the crisis but not defeated down by it.